Privacy policy

Updated October 25, 2026

Find Ritual operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Find Ritual is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Find Ritual and Ritual Bar are run by HOLY LTD CO. This policy covers findritual.com, help.findritual.com and the Find Ritual app. The same text is published at findritual.com/policies/privacy-policy and help.findritual.com/privacy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

The short version

We do not share your personal information with third parties for their own marketing.
The Find Ritual app does not track you across other companies' apps or websites, and it collects no advertising data.
You can take the skin quiz and see your result without an account.
A person on our team reviews every photo and video you post before anyone else can see it.
You can delete a post, or your whole account, at any time.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details including your name, address, billing address, shipping address, phone number, and email address.
Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details. Card details go to Shopify. We never see or store your card number.
Account information including your account ID, the phone number or email you sign in with, preferences and settings. There is no password. You sign in with a one-time code.
Health information including your answers to the health questions in the skin quiz (see "The Find Ritual app" below).
Transaction information including the items you view, search for, put in your cart, add to your wishlist, or purchase or cancel, any claim about a delivery, and your past transactions.
Photos, videos and other content you post including Motion posts, their captions, and reviews.
Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

The Find Ritual app

This section lists what the Find Ritual app collects, in the same groups as its App Store privacy label, and why.

Name, email and phone number. To sign you in with a one-time code, run your account, and send you messages about your orders. Your name is optional.
Address. Your shipping and billing address when you check out, so we can deliver your order.
Health. The skin quiz asks whether you are pregnant or breastfeeding, whether you use tretinoin or another prescription retinoid, whether you use a prescription acne treatment, and whether you have a history of rosacea, eczema or dermatitis. We use these answers for one thing: to keep products out of your routine that may not be right for you. We never use them for advertising. If you are not signed in, your answers stay on your phone. If you are signed in, we save them to your account so a new phone does not lose them.
Fitness. Your routine activity: which nights you do your routine and which steps you finish, so the app can show your week. The nightly log you record (a short video or a note) stays on your phone unless you choose to post it to Motion.
Search history. What you search for in the Shop tab, to show results and to improve them.
Purchases. What you buy, to run your orders and your ritual.
Product interaction and other usage data. Which screens you open, what you tap, and which steps you finish, so we can fix what is hard to use. This goes to our own measurement service, not to an advertising company.
User ID and device ID. Your account ID, and a random code made by the app for your install. We use them to sign you in, to count usage, and to fix errors. We do not collect your phone's advertising identifier.
Crash, performance and other diagnostic data. App version, phone type and error reports, so we can fix what breaks.
Photos or videos, and other user content. Your Motion posts and their captions. See "Photos and videos you post" below.

The app asks for the camera, the microphone and your photo library only when you choose to record or pick something. Nothing is uploaded until you post it. The app does not ask to track you, because it does not track you. It collects no advertising data.

Photos and videos you post

Motion is the part of the Find Ritual app where people share short photos and videos of their routine. Reviews on findritual.com and in the app can also carry a photo or video.

What we collect. The photo or video (up to 60 seconds, with its sound), your caption if you write one, and the ritual, step and products the post names. A Motion post shows under the name of your ritual, not your name.
Why. To show your post to others, because you chose to share it, and to link it to the products it names.
A person reviews it first. Signed in, your post comes to us, and a person on our team reviews it before anyone else can see it. Until then, only you see it. Not signed in, it stays on your phone.
Who sees it. After review, people who use the Find Ritual app, and visitors to findritual.com, where a post can appear next to the products it names. Our team can see every post, to review it and to answer reports.
How to delete it. In the app, tap the More button (the three dots) on your post, then Delete this post. That deletes it from the app and from our servers. Deleting your account deletes all of your posts too. You can also email hello@findritual.com.
How long we keep it. Until you delete it or your account. If we remove a post because it broke our rules, or someone reports it, we keep a record of the report and the removal for 1 year to keep the community safe, then delete it.

The posting rules are in our Terms of Service.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, cancellations, delivery claims or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to enable you to post reviews and Motion posts, to review those posts, and to create a customized shopping experience for you, such as building your skincare routine and recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
Marketing email. If you say yes to news from us, we send marketing email. You can unsubscribe at any time with the link in any of our emails or on your Messages page. We do not send marketing by text message.
Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your phone, your email and your sign-in codes safe. Do not share a sign-in code with anyone.
Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

We do not share your personal information with third parties for their own marketing. We disclose personal information only in these circumstances:

With Shopify and other service providers who perform services on our behalf (for example IT management, payment processing, data analytics, customer support, cloud storage, message delivery, fulfillment and shipping), and only as needed to provide those services.
With advertising and analytics partners, limited to activity on our website collected by cookies and similar technologies, to measure the site and show our own ads on other sites. Depending on where you live, you can opt out (see Your Rights and Choices). Your phone number and text-message consent are never shared this way. Nothing from the Find Ritual app is shared this way.
When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products.
Between Find Ritual and Ritual Bar, which are both operated by HOLY LTD CO, to run your account, orders and bookings, and never for third-party marketing.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not share your health answers with anyone except the service providers that store them for us.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information here: Shopify Privacy Portal.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Find Ritual app, accounts, posting and buying are for people 18 and over. The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies. In particular:

Your account, quiz answers and posts: until you delete them or your account.
Orders, payments and tax records: 7 years, because tax law requires it.
Records of your text consent and opt-out: 5 years, to show what you agreed to.
Records of reports and removed posts: 1 year.

Deleting Your Account

In the Find Ritual app, go to You, then Delete account. Or email hello@findritual.com from the email or phone number on your account. Find Ritual and Ritual Bar share one account, so deleting it deletes it for both. Your sign-in stops at once. Your profile, quiz answers, Motion posts, reviews and history are removed within 30 days. The app also clears what it saved on your phone. We keep only the records the law requires, listed above.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

Right to Access / Know. You may have a right to request access to personal information that we keep about you.
Right to Delete. You may have a right to request that we delete personal information we maintain about you.
Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have a right to receive a copy of the personal information we keep about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have a right to opt out of the "sale" or "share" of your personal information or to opt out of the processing of your personal information for purposes considered to be "targeted advertising", as defined in applicable privacy laws.
Managing Communication Preferences. You can unsubscribe from marketing email at any time with the link in any of our emails. If you unsubscribe, we still send emails about your account, orders and bookings. You can stop booking texts at any time by replying STOP.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in. If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Text Messages

Find Ritual sends no texts of its own, other than the one-time sign-in codes you ask for. The only other texts are Ritual Bar booking texts, sent from (801) 405-2025, and only if you tick the box when you book.

Ritual Bar booking texts are described in the Ritual Bar Privacy Policy at ritual.bar/privacy and the Ritual Bar Terms at ritual.bar/terms. You join by ticking the unchecked box when you book. Booking does not require it. Message frequency varies. Message and data rates may apply. Reply STOP to stop, HELP for help. We do not send marketing texts.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Updated" date and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call +1 (801) 405-2025, email us at hello@findritual.com, or write to HOLY LTD CO, 10941 S Porcini Dr, South Jordan, UT 84009, United States.