Ritual Renewal·Pure·01 · hølycleanse

Pure Scalp
Shampoo.

Ritual Renewal·Pure·01 · hølycleanse

Pure Scalp
Shampoo.

A sensitive-scalp shampoo that cleans without stripping and calms what's reactive.

Aloe · Bisabolol · Allantoin

$31.77 $28.59 with PASS 400 ml · ~60 days

Or continue with HØLY PASS — $6/mo, applied to any order.

The ritual it lives inside

Complete the ritual

3 steps · $89.65

The full scalp cycle — clear, cleanse, and feed for a calmer root.

The Read

Clean, without the strip.

What it is

A sensitive-scalp shampoo.

Mild surfactants lift oil and product without stripping; aloe and bisabolol calm reactivity; allantoin supports the scalp barrier. Low-fragrance and dermatologically tested.

Why it works

Bisabolol is the calming note.

The α-bisabolol from camomile is a documented skin-soother that quiets reactivity without irritation — which is why an itch-prone scalp reads calmer after the wash. A gentle daily cleanse, not a medicated dandruff treatment.

How to use

Lather, leave a moment, rinse.

On wet hair, work a small amount into the scalp, leave it a moment to calm, then rinse. As often as the scalp needs.

The proof

The proof

Every claim pinned to its source.

Soothe · the active

Bisabolol

α-Bisabolol, the active fraction of camomile, is a documented skin-soothing agent that quiets inflammation without irritation or photosensitivity — so a reactive, itch-prone scalp settles rather than tightens after washing. It calms; it is not an anti-fungal dandruff medication.

Srivastava 2010 · Mol Med Rep

A companion, not a step

This pairs into a ritual.

On its own it's a single act. Map your skin and we'll place it inside the full ritual — the steps it completes, and the ones that complete it.

Find the ritual it completes →
Bisabolol · cleans without the strip
$31.77

Clinical Actives

What's doing the work.

The actives inside, and what each one is for.

Soothe · the active

Bisabolol

α-Bisabolol, the active fraction of camomile, is a documented skin-soothing agent that quiets inflammation without irritation or photosensitivity — so a reactive, itch-prone scalp settles rather than tightens after washing. It calms; it is not an anti-fungal dandruff medication.

Srivastava 2010 · Mol Med Rep

Your Ritual

Where it lives in the practice.

In the shower, as the scalp needs.

1

01 · Cleanse

Work a little into the scalp, leave a moment, then rinse.

2

Scalp · weekly

A reset scrub once a week if buildup returns.

3

Scalp · feed

Rosemary oil on off days for vitality.

As often as the scalp needs — gentle enough for frequent washes.

Compounds with

Stronger together.

The pairings that compound this step's work.

Pure Scalp ShampooScalp Reset Scrub

Duo

Pure Scalp Shampoo + Scalp Reset Scrub

Wash gently, reset weekly — the sensitive shampoo for daily care, the scrub to clear buildup.

Pure Scalp ShampooScalp Vitality Oil

Duo

Pure Scalp Shampoo + Scalp Vitality Oil

Cleanse calm, then feed the root — gentle wash plus rosemary scalp oil.

Scalp Reset ScrubPure Scalp ShampooScalp Vitality Oil

Set · scalp ritual

Scalp Reset Scrub + Pure Scalp Shampoo + Scalp Vitality Oil

The full scalp cycle — clear, cleanse, and feed for a calmer root.

Make it yours

Where does this sit in your ritual?

Map your skin in about a minute, and we'll place every step — including this one — for the skin you're actually in.

Map your skin →

One weekly cue. No promotions.